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Dec 25, 2009, 6:43pm




Cellar Rats Forum :: General :: The Front Line: Retail, Restaurants and Wine Marketing :: Big bad bottles: Do consumers like them?
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 AuthorTopic: Big bad bottles: Do consumers like them? (Read 261 times)
Mary Baker
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 Big bad bottles: Do consumers like them?
« Thread Started on Nov 29, 2007, 5:51pm »

Is it a love/hate relationship . . . or hypocrisy?

I just got a shipment of Arcadian pinot, and boy those bottles are some big boys!! Heavy, wide bottle, distinguished-looking parchment labels, lots of gold foil, fat shoulder label. Mmm, it must be worth the $50 bucks per bottle, right?

But at the same time, I see consumers online complaining that big, heavy bottles don't fit in wine racks and jack up the shipping rates.

So which is it? Are consumers impressed by big bottles? Do they resent them? Is it a love/hate relationship?
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Mary B.
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 Re: Big bad bottles: Do consumers like them?
« Reply #1 on Dec 4, 2007, 12:37pm »

I think it's a guy thing. Men seem to be more impressed by big, heavy bottles like the Adelaida Viking (which I love, by the way). But my girlfriend thinks their ridiculous.
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drinkme
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 Re: Big bad bottles: Do consumers like them?
« Reply #2 on Jan 4, 2008, 4:38pm »

They look nice to me, but boy what a booger to store!
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pourquoi
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 Re: Big bad bottles: Do consumers like them?
« Reply #3 on Oct 7, 2009, 10:14pm »

when working in retail we would always ask when a customer was buying a gift, "who is it for?" if it was a guy or boss or something of that sort. Always went for the Darioush or something of the sort with a HEAVY bottle. With the assumption that it's a gift and the weight will be impressive and it implies power etc. blah blah blah. But this offers no proof or anything as to whether a heavy bottle actually did any of those things. But maybe.
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